Three companies, three Odoo instances

The situation

Emitec Group represents more than fifty measurement manufacturers in Switzerland across three companies. Datacom works in network monitoring and IT security. Industrial covers EMC, RF, thermography and power measurement. Mesomatic specialises in fibre optics.

Three businesses, three markets, three sets of books — and a shared need for a website, a marketing engine and a way to get product enquiries to the right specialist.

What we built

Emitec Datacom

Website, mass mailing and event management. The group runs its own conferences, so events are not a side feature — registrations, attendee lists and follow-up campaigns all live in the same system as the contact records they belong to.

Emitec Industrial

The same base, plus a product showcase. Each product carries an assigned consultant, so an enquiry about a thermography instrument reaches the person who knows thermography rather than a shared inbox.

Mesomatic

In progress: a product showcase and webshop connected to an external ERP through a custom API, so pricing and availability come from the system that already owns them.

Email that holds up

Email marketing and events are central to how the group works, so a mailing has to look right wherever it is opened. We reworked large parts of the email design so it holds up in Outlook classic and several other email clients, and made bulk sending work within Microsoft's daily sending limits.

Three instances, one partner

Each company runs its own Odoo — its own database, its own users, its own books.

Separate instances mean each business is configured, extended and upgraded on its own terms, and a change made for one company never reaches the other two. What carries across is the work: a setup proven in one company — events, a product showcase — is a known quantity when the next one needs it.